In this blog I intend to address some myths that drive popular culture regarding emerging media and advertising. Let’s begin with a myth that provides an introduction.
Myth #1: The Sky is Falling and Other Headlines
We have been hit with doomsday headlines and companies have spent barrels of money preparing for something that will not happen or certainly will not happen to the extent or as quickly as proclaimed. An excellent example of this is an article with the headline Continue Reading →